In partnership with Forrester Consulting, Bold360 surveyed 468 businesses across industries with the goal of defining a Customer Engagement maturity model that can serve as a blueprint for those organizations considering how to evolve.

This free guide need examines three seismic forces rocking the customer engagement landscape.

When you decide the time is right for your brand to join the bot revolution, you’ll know exactly which elements will help create a bot that your users will love to engage with.

For many organizations, managing and delivering the knowledge contained within documents is difficult or impossible due to technological disparity. Conventional approaches to knowledge management work within the constraints of disparate platforms, applications, and output devices, and fail to address technological disparity.

The wealth and volume of content and data, including new applications and data sources, cloud computing, SaaS, email, SharePoint and public content, have made information integration more important than ever.

This free 1-hour webinar from GigaOm Research brings together leading minds in the Internet of Things (IoT), featuring GigaOm analyst Andrew Brust, joined by guests from IoT powerhouse Hitachi Vantara, which now includes the team behind Pentaho Data Integration and Analytics.

What the Internet of Things means for consumer privacy discusses the findings of an Economist Intelligence Unit (EIU) research programme, sponsored by ForgeRock, that explores the privacy concerns and priorities of global consumers stemming from the Internet of Things (IoT) and related technologies.

This e-book presents results alongside an argument that action/behavior metrics are the best measures to help companies drive real action and lasting change. By downloading this eBook, you give MaritzCX and its partners permission to contact you for marketing and promotional purposes.

We’ve seen Omnichannel Marketing in action across a wide range of companies and we’re convinced that marketing teams need to move to a customer-centric model. In this eBook, we’ll help you do exactly that.

To help forward-thinkers find success with marketing and sales ops, we’ve developed a comprehensive framework that defines the pillars and core responsibilities of Revenue Ops and will encourage innovative companies to build a world-class Revenue Ops organization.

Whether you’re looking to make your first eProcurement purchase or expanding technology usage across the full range of spend management process, the Forrester Wave: eProcurement Report identifies leading eProcurement solutions.

This Whitepaper reveals how location services deployed on-premises or in a hybrid cloud can address the needs of enterprises in multiple sectors, helping to improve customer experiences and protect valuable assets.

Learn from five inspiring entrepreneurs as they share their experiences growing their companies. From selling coffee to coding to world travel, they blazed different paths. Now they offer real-world, everyday advice that can make a difference.

Field service management teams want to keep costs down, while improving their customer service relationships. Learn how Microsoft makes it happen.

This report explores how millennials want to use technology.

Udostepniajac wnioski z badan restauratorom z calego swiata, dzial Oracle Hospitality dazy do wykazania, ze zarzadzanie kadrami i zaopatrzeniem oraz zapobieganie stratom sa globalnymi wyzwaniami, które mozna pokonac poprzez uczynienie technologii kontroli kosztów fundamentem dzialalnosci.

The ubiquitous nature of mobile devices can seemingly diminish their value, making them a commodity to be taken for granted. But their true power hasn’t begun to be tapped — especially by hoteliers.

Customer engagement requires an organization-wide commitment to creating meaningful connections, building relationships, and nurturing those relationships to establish trust and keep your brand top-of-mind.

Here are five things your bank can implement to exceed customer expectations and one-up your competition.

IBM Commissioned Forrester Consulting to discover how developers and marketers are working together to provide customers exceptional digital experiences reliably, quickly and seamlessly. The study found that while the mandate to collaborate has been heard, there is still work to be done to move to the next level and put in place technology, processes and culture to create digital customer experience in real time.

After skimming through the pages of this book, you’ll learn exactly what programmatic is, why you need it, how it works, and why there’s no looking back when planning you’re next great ad campaign.

We hope this insight into how your colleagues and peers use programmatic helps you make better decisions about your own future advertising methods.

Anyone who attempts personalized B2B marketing is pestered by a niggling problem. It requires us to get everything “right,” but what’s “right” is relative to the individual business buyer in question.

Digital transformation (DX) is the continuous process by which enterprises adapt to or drive disruptive change by leveraging digital competencies, such as harnessing sensor data or using location, customer profile, and a mobile app to make shopping recommendations. DX reshapes the organization's culture where required; leverages existing processes, systems, and assets; and creates net-new digital capabilities as needed. With DX, there is the need to embrace new business models and new architectures and technologies that will help an enterprise with customer-facing innovation as well as transition existing systems, processes, organization structure, and relationships to support the transformation.

Of course customers want great content, but understanding what defines great isn’t so easy. Adobe surveyed 12,000 customers worldwide about their content cravings and learned what it takes to make content irresistible.